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PULSE


Review campaign data and work through a prioritised list of findings before changing an ad account.

Pulse is an internal tool we use during paid-media work. It helps the team review selected account and tracking data, investigate possible issues and propose changes. The review is read-only. People check the findings and make approved changes through the ad account.

What it does

  • Read-only review of campaign data
  • Findings ordered for review
  • Suggested changes with supporting evidence
  • Before-and-after comparisons

Related services

Paid Marketing & Performance

Pulse · account audit review-list example

Questions reviewed

0

These are common review questions, not findings from your account. A real review uses the account history, measurement path, and commercial goal before anything is prioritised.