One product family with two engines. Market & Competitor Intelligence shows where a market is moving. Lead Intelligence turns an agreed buyer profile into a qualified sales queue.

ARGUS · TWO INTELLIGENCE ENGINES

One family. Two decisions.

Use either engine on its own, or scope them together when market evidence should shape the sales brief.

Market & Competitor Intelligence

Where is the market moving, and what should we do next?

Organise market, company and competitor evidence. Review public campaigns, content, news and signals. Keep the sources beside the analysis, then turn the findings into a brand or market decision.

Market and company workspaces
Competitor, campaign and public-content review
News, signals and scheduled monitoring
Brand profiles and strategy workspace

Lead Intelligence

Who should we call this week, and why?

Define the buyers that matter. Qualify people and companies against agreed criteria, with reasons the team can review. Assign the right records, then keep conversation results and appointments with the work.

Buyer profiles, personas and qualification criteria
Qualified people and company records
Assigned lists and sales queues
Conversation results, follow-up and appointments

The intersection

Market evidence can sharpen the sales brief.

The engines remain clear and usable on their own. In a scoped engagement, the market view can inform who the team looks for. Sales feedback can then improve the next market decision.

Access and control.

Approval

Protected actions requested by the assistant require approval. The team controls the permissions available to its tools.

Scope

Research scope, access and data handling are agreed for each engagement. Team members see the records their role permits.

Access

Argus is used inside an agreed engagement. It is never a public database or a self-serve contact list.

Tell us which decision your team needs to make. We will show the relevant engine and explain what the engagement requires.

Tell us about it All systems

Evidence → judgment → action

Make the next decision with the evidence in view.

Two workspaces, one product family. Competitive brings market and brand evidence into focus. Lead Intelligence gives the sales team a clear next conversation.

ARGUSWorkflow illustration

What you take forward

A market view you can question

Companies and competitors
Source-linked observations
Monitoring and workflow history

Explore the workflow

See the market before you make your move.

Organise companies, competitors, public content and market signals around the question your team needs to answer. Keep the source beside the finding.

Read the full workflow

See the market before you make your move.

Organise companies, competitors, public content and market signals around the question your team needs to answer. Keep the source beside the finding.

A market view you can question

Companies and competitors
Source-linked observations
Monitoring and workflow history

Turn a brand read into a useful brief.

Review identity, voice, audience and positioning. Compare references, work through Jane's brand read and develop the next direction in the strategy workspace.

A direction the team can work from

Editable brand profiles
Creative and audience evidence
Strategy and market direction

Connect the finding to the work.

Review creator campaigns with source snapshots and usage rights, or qualify a sales queue against an agreed buyer profile. Keep the reason for each action visible.

A defined next action